What

interactive toy car with different combos

A child playing with the CAR.GO toy car on the floor

CAR.GO is composed of two parts: the car and the cargo.

The car and the cargo shown separately

The car is powered up by loading the cargo.

Exploded view of the car and cargo

The battery is embedded in the cargo.

Exploded view of the cargo showing the battery

iron plates on the bottom allow the cargo to be snapped onto the car.

Iron plates under the cargo snapping onto the car

Different cargo options to choose from.

Surfboard, kayak and suitcase cargo options
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Why

interactive • flexible • active

Cars have remained popular toys since they were invented in the early 1900s. I wanted to add some twist to enrich the fun of this long-time classic.

interactive fun

Instead of powering up the car with an ordinary switch, the play starts when you load your cargo. As if you are ready for the trip. This creates a more straightforward and fun way to start your play.

Snapping the cargo onto the car powers it up

flexible

By selecting different combos, the user has the flexibility of creation.

CAR.GO with a surfboard cargo
CAR.GO with a kayak cargo
CAR.GO with a suitcase cargo

active play

Kids can chase CAR.GO around, stop it and change different cargos anytime. This self-turning car also allows users to set up obstacles or tracks, and come up with tons of ways to run around and enjoy active fun.

A child chasing the self-turning car along a track
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How

CAR• CAR.GO • GO

Two children playing with CAR.GO at home

3 Steps

Step 1: select a cargo
Step 2: load the cargo by snapping it on with magnets
Step 3: start — the car runs

Mechanism

The wires in the battery box are attached to two iron plates. When the cargo is snapped to the strong magnets on the car, the circuit will power up the car's wheels and headlights. Take the cargo off to stop the vehicle.

Cargo snapped to the magnets, powering the circuit

Users can also put a small piece of paper between the iron plates and strong magnets if they want to display CAR.GO assembled.

Changing the battery in the cargo

Marketing

Marketing 4P overview for CAR.GO
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Process

my design process

disassemble and research on market self-turning toy car's mechanism

Disassembled self-turning toy car

wire for my design

Wiring for the design
Wiring and battery box

the cargo, aka battery box

Battery box cargo prototype
Battery box cargo prototype, second view
Cargo prototype parts
Cargo prototype assembled
Cargo prototype with the battery inside

prototyping to try out mechanism

Prototype car used to try out the mechanism
Prototype car with cargo attached

testing mechanism

3D model and render

CAR.GO 3D model in Rhino 7Rhino 7
Rendered CAR.GOKeyShot
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